As CODOFIL celebrated 50 years of French in Louisiana, the state run agency looked to create a strong commemorative brand identity for 2018 and beyond.  Referencing but modernizing a late 1960s design aesthetic, the 50 year logo was created first and followed by an updated color palette for the organization, simply designed anniversary buttons, a passive learning French word a week video campaign, and various other print and digital collateral.


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Lifestyle product photography provided by Olivia Perillo / Indigo Light Studio.

 

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